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customer empathy

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  • Branding, Marketing, Web Design

    10 Reasons Why You Need a Brand Strategy Before You Build Your Website
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  • the-sage-brand-archetype-umgum

    Branding, Marketing

    The Enlightened One: How to Harness the Power of the Sage Brand Archetype
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  • Branding, Marketing

    When A Brand Became a Religion: The Weaponised Mission, Vision and Purpose of WeWork
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  • Marketing

    The Empathy Advantage: How Understanding Your Customers Drives Sales & Marketing Success
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Acknowledgement 

We acknowledge the Traditional Owners of the land where we work and live, the Gubbi Gubbi people of Southeast Queensland, and pay our respects to Elders past and present.

About Umgum

Founded by Christina Cannes, we are growth & brand strategists helping you engage, convert, retain and delight your customers with compelling campaigns & unforgettable experiences.

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Brand Growth & Strategy
Website Design & Development
CX & Copywriting
PR & Partnerships
Market Research
Data Analytics

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